
ADIDAS
OZWEEGO
OZWEEGO_FW_2019
​
creative direction : Nic Galway, Oddbjorn Stavseng
development : Minh Ngoc Vo, Sudan Zeng
PCT : Frauke Bindhammer, James Hatch
product manager : Brendan Streader, Moritz Gottlob
further colorways : Jonning Chng
​
Special thanks to my Director Remy Eyraud who believed in this project!
Following the footsteps of the LXCON.
I am sharing a bit about the creative process behind the OZWEEGO.








PRODUCT
SHOTS
[image source: adidas.com]
IDEATION









Keysketch on the right. Signed off direction after implementing all the features from the final Design discussion.
​




below the first prototype compared to the original Ozweego 3 from 1998 .


PRESS
​
"adidas Originals announces the reinterpreted '90s Ozweego Silhouette', Jun. 2019, news.adidas.com
​
"Here's How the adidas Ozweego Evolved From 1996 to 2019', Jul. 2019, Highsnobiety.com
​
​
"Since 1996: the History of the adidas Ozweego', Aug. 2019, Sneakerfreaker.com Magazine
​
"Material Matters: adidas Ozweego', Aug. 2019, Sneakerfreaker.com Magazine
​
"The Design Of The Adidas OZWEEGO FW 2019", Jan. 2020, conceptkicks.com
​
​
​
​
Thank you!



